Deliver the Promise

by Orlando Ceaser

from
Leadership -- Above the Rim: The Poetry of Possibility
(Epic Press, 2003)

A promise kept
Is fundamental to ethics
And competence,
Rewards investors
For their confidence,
And publicly brands
You, trusted, preferred
For honor and integrity
Is found in your word.

A promise kept
Elicits advocates
To your predictions
To exceed expectations
Through conviction
Earn a reputation
Where sales are robust,
Delivering value
With the promise
And earning trust.